Is A VPN Worth It In 2024? (2024)

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Privacy issues and data breaches are some of the most common threats in the online realm. That’s why one of the many questions people ask is: “Do I need a VPN?”

VPNs (virtual private networks) encrypt data, enable access to restricted content and provide protection on public Wi-Fi networks. In this article, we’ll walk you through everything you need to know about VPNs, including their main purpose and benefits. We hope this guide can help you to decide if a VPN is worth it in 2023.

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What Does a VPN Do?

A VPN forms an encrypted connection between a device and an online network. It encrypts your online data and hides your IP address to conceal your browsing history and location from companies and third parties.

VPNs route your device’s online connection with a VPN network to create a secure tunnel. As the intermediary between your device and the internet, it can anonymize your IP address and protect your identity. All data that passes through the VPN tunnel is encrypted, which means it’s indecipherable until it reaches the final destination.

Since VPNs can hide your geolocation, they’re also useful for bypassing restrictions in countries with high censorship. Similarly, viewers can also use them to access streaming services and online shows that are not available in their region.

Benefits of a VPN

Let’s explore some of the benefits of VPNs that you can consider for your business.

Increased Privacy on the Web

Every time you browse online, you leave behind digital footprints such as cookies, cached data and browsing information. Fortunately, a VPN masks your IP address to conceal your online identity and encrypt your information.

Here are some of the things that a VPN can hide to protect your online identity:

  • Search history: VPNs can hide your search history, such as your links clicked, websites visited and search terms
  • IP address: VPNs can hide the unique address linked to the online activities of your device
  • Geolocation: VPNs have geo-spoofing capabilities that enable you to fake your current location online
  • Personal information: Data is encrypted, which offers an added layer of protection for your credit card information, Social Security numbers, emails and private conversations or messages

Access Restricted Content

VPNs allow users to access restricted content that is not available in their current location. For example, people living in the U.S. won’t be able to watch Disney+ shows exclusive to Australia, Europe or any other parts of the globe. But with a VPN, you can change your IP address to one that is based in Australia—or whichever country you want to access content.

In countries with strict online censorship, such as China or Russia, VPNs allow residents to bypass restrictions in their region. However, not all VPNs are equipped with the technology to bypass encryption methods imposed by governments.

The best solutions usually have a kill switch feature or an advanced security measure that will keep your data encrypted online. Plus, they will keep your device undetectable even when your connection becomes unstable.

Public Wi-Fi Protection

Public Wi-Fi hotspots in coffee shops, trains and shopping destinations provide you with a convenient means to access the web when you’re on the move. However, these networks are often unsecure, leaving your devices vulnerable to hackers looking to access your password, login credentials, bank account details, credit card information and other sensitive information. In addition, your devices could be infected by malware or worm attacks.

Fortunately, a VPN can help you protect your data and prevent unwanted parties from accessing your private information. This makes a VPN especially useful for frequent business travelers who often work out of airports and coffee shops.

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1

NordVPN

Monthly Pricing (2 Year Plan)

$3.49 per month

# of Devices

6

Dedicated IP

Yes (add-on)

1

NordVPN

Is A VPN Worth It In 2024? (9)

Is A VPN Worth It In 2024? (10)

Learn More

On NordVPN's Website

2

Surfshark

Monthly Pricing (2 Year Plan)

$2.29

# of Devices

Unlimited

Dedicated IP

Yes

2

Surfshark

Is A VPN Worth It In 2024? (11)

Is A VPN Worth It In 2024? (12)

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On Surfshark's Website

3

Norton

Monthly Pricing (2 year Plan)

$3.33/ month

Multi-device plans available

1, 5 and 10

Dedicated IP

No

3

Norton

Is A VPN Worth It In 2024? (13)

Is A VPN Worth It In 2024? (14)

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On Norton's Website

4

Private Internet Access

Monthly Pricing (2 Year Plan)

$2.03

# of Devices

Unlimited

Dedicated IP

Yes (add-on)

4

Private Internet Access

Is A VPN Worth It In 2024? (15)

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On Private Internet Access' Website

Bottom Line: Is a VPN Worth It?

Whether a VPN is worth it for you depends on several factors including whether you’ll need to access region-blocked content. A VPN may seem like an additional expense that is not necessary for everyone, so it’s important to consider whether you’ll need an additional layer of security. With that in mind, most VPNs can be had for just a few dollars per month and are exceptionally easy to use. Just about anyone can get value out of a VPN regardless of needs, budget or device setup.

Not all VPNs are created equal. When making your decision, it’s important to evaluate whether the VPN services have the ability to bypass region-specific restrictions and protect data from prying eyes. You can read our article on the 10 Best VPN Services to determine which option is best for your business. We hope this guide has helped you figure out whether you need a VPN service.

Frequently Asked Questions (FAQs)

What is a good VPN?

There are a lot of reliable and secure VPNs if you know where to look. Some of the best VPNs are CyberGhost, NordVPN, ExpressVPN and Surfshark. You can check out our list of 10 Best VPN Services to determine the best option for your business.

Are there any good free VPNs?

Yes, there are a few good free VPN services available, such as the free plan from Hotspot Shield. There are limitations that may not be worth it though, including data limits, fewer devices allowed and fewer location options.

Does a VPN slow down your internet?

A VPN can potentially slow down your internet connection, depending on a variety of factors such as the location of the VPN server, the number of users connected to the server, the strength of your device’s processor and internet connection and the VPN’s encryption protocols. The distance between you and the server can also affect the speed because the further away the server is, the more time it takes for data to travel back and forth. It’s also important to note that using a VPN can improve your internet speed in certain cases, such as if you’re using a VPN to access georestricted content or to bypass ISP throttling.

Are VPNs safe?

In general, yes, VPNs are safely used by millions of people all over the world. The vast majority of users are able to browse the web anonymously and without issue. However, there have been times in which VPN providers have been compromised and had their customers’ information stolen. It is also worth noting that, depending on the provider’s country of origin, the VPN might be beholden to government surveillance programs.

Is A VPN Worth It In 2024? (2024)

FAQs

Is A VPN Worth It In 2024? ›

Airlines and hotels use dynamic pricing, too, bumping up the cost of tickets and overnight stays each time you return to scope out the price. You can put a stop to this with a VPN—though it's worth clearing your cache folder and browsing history, too. DDoS attacks aren't the only threats that could impact you in 2024.

Does the average person really need a VPN? ›

Home VPNs Can Protect Your Privacy

There are lots of good reasons a home VPN might be a valuable addition to your security and privacy arsenal, but what's most important is whether you use it. If you find yourself too frustrated with reduced internet speeds, or juggling streaming devices, don't use a VPN at home.

What is the future of the VPN market? ›

Virtual Private Network Market Size 2024-2028

The Virtual Private Network (VPN) Market size is forecast to increase by USD 47.82 billion at a CAGR of 16.28% between 2023 and 2028.

Are VPNs going away? ›

Is the VPN really dead? Although some critics say the VPN is obsolete, enterprises continue to use the technology to enable remote access. Research shows widespread use is dwindling, however. In June 2023, Zscaler and Cybersecurity Insiders published a "VPN Risk Report" study.

Is it worth it to have a VPN? ›

A VPN will hide the contents of your web traffic from some observers and can make it harder for you to be tracked online. But a VPN can, at best, provide only limited protection against the threats you're most likely to encounter on the web: malware, social engineering scams, and phishing sites.

When to not use VPN? ›

When should you turn off your VPN?
  1. Speeding up the internet. Internet speed is of the utmost importance in certain situations (e.g., when gaming or downloading massive files). ...
  2. Using online banking. ...
  3. Connecting to a secure hotspot. ...
  4. Accessing specific websites. ...
  5. Avoiding software conflicts.
Dec 27, 2023

Is it easy to tell if someone is using a VPN? ›

If you know someone to be based in a specific location but the IP address location is different, it's likely they're using a VPN. You can also use IP address checkers to see the ISP. By looking up the ISP in question, you may be able to find out if it's associated with a particular VPN provider.

Is there a downside to VPN? ›

Slower connection

The encryption process and routing your traffic through remote servers can slow down your internet connection. However, premium VPN services usually have fast protocols and a powerful infrastructure that make the speed drop barely noticeable.

Is VPN the future? ›

What is the future of VPN? As online threats evolve, VPNs will likely compete by enhancing their privacy and security features. It might include advanced encryption methods, improved authentication mechanisms and better protection against emerging cyber threats.

Who uses VPN the most? ›

Two-thirds of VPN users are between 16 and 34 years old (GWI) While it's expected for Gen Z to be using VPN technology more than say, Baby Boomers, the difference in adoption rates between generations is stark. The 16-24 demographic makes up 35% of all VPN users.

What technology will replace VPN? ›

Software-Defined WAN (SD-WAN)

SD-WAN is a cloud-delivered service that provides a high-performance alternative to a VPN. Businesses can use an SD-WAN to route and and encrypt traffic as it travels between SD-WAN-enabled applications across a wide area network (WAN).

Why is Google cancelling VPN? ›

Why was VPN by Google One discontinued? With the focus to provide the most in-demand features, VPN by Google One is discontinued. However, it'll continue to be available as a built-in capability on Pixel 7 and up devices and via Google Fi Wireless.

Why move away from VPN? ›

Since VPNs act as a gateway for a user's internet traffic, they have the opportunity to inspect that traffic, and there's a risk that data could be misused.

Does the average person need a VPN? ›

Regular internet users employ VPNs for everyday online activities to enhance privacy and prevent ISPs from monitoring their browsing traffic and throttling bandwidth based on activity. A VPN is essential to protect private data from hackers, especially when connecting to public hotspots.

How much should you pay for a VPN? ›

The average cost of a VPN typically ranges from $3 to $10 per month, depending on the subscription length and features offered. Longer-term plans usually offer the best value.

Do VPNs actually protect you? ›

VPNs are extremely useful, but it's important to understand their limitations. They can protect your data while it's traveling from your device to the VPN server and back. They cannot combat hackers if they have directly accessed your phone or are waiting on the destination side when your data arrives.

Do regular people need a VPN? ›

Regular internet users employ VPNs for everyday online activities to enhance privacy and prevent ISPs from monitoring their browsing traffic and throttling bandwidth based on activity. A VPN is essential to protect private data from hackers, especially when connecting to public hotspots.

Is it a must to use VPN? ›

VPNs ensure data protection from hackers and secure browsing. In result, this prevents advertisers or ISPs from accessing your browsing data. At the same time, there may be times when you need to turn your VPN off. That is when you need to access local sites or devices, such as streaming platforms or a printer.

What percentage of the population uses a VPN? ›

According to Top10VPN's most recent report, 31% of global internet users have a VPN.

Is it not necessary to have a VPN? ›

Many experts are much less concerned about people being hacked at a local cafe than they are about ad tracking, which uses tools that a VPN can't defend against, such as digital fingerprinting. For the average person accessing the web from their home WiFi, there's little reason to use a VPN service.

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