Miracle Whip
© Denzil Green
- 1 Substitutes
- 2 Nutrition
- 2.1 Weight Watcher Points for Miracle Whip
- 3 Storage Hints
- 4 History Notes
-
Miracle Whip is a bottled, commercial salad dressing that looks like mayonnaise. Made by Kraft, it is sweeter, tangier, and somewhat less expensive than mayonnaise.
It has been sold for over 70 years now, and has been used so widely that many people prefer it to the real thing.
In the year 2000, it was one of the top 20 brands of anything sold in North American grocery stores, so despite the disparagement it receives from foodies, someone’s using it.
Occasionally, you may see small red flecks in your Miracle Whip. These flecks are paprika.
Substitutes
Mayonnaise; Boiled Dressing; Sour Cream, Salad Cream; Greek Yoghurt
Nutrition
Per tablespoon of Regular Miracle Whip: 3.5 g fat.
Compared to Kraft Mayonnaise, regular Miracle Whip has 64% less fat; Calorie-wise Miracle Whip has 83% less fat.
Weight Watcher Points for Miracle Whip
- Regular Miracle Whip is 1 Weight Watchers PointsPlus® per tablespoon; 9 points per ½ cup (125 ml); 18 points per 1 cup (250 ml);
- Calorie-wise Miracle Whip is 1 point a tablespoon; 7 points per ½ cup (125 ml); 14 points per 1 cup (250 ml);
- Fat Free Miracle Whip is 0 points for 1 tablespoon, 1 point for 2 tablespoons; 3 points per ½ cup (125 ml); 5 points per 1 cup (250 ml).
Nutrition Facts Per 1 tablespoon (15 ml), regular |
| | Amount |
| Calories | | 40 |
| Fat | | 3.5 g |
| Carbohydrate | | 2 g |
| Protein | | 0 g |
|
Storage Hints
Miracle Whip will keep refrigerated for up to 3 months after opening.
History Notes
Kraft was already selling bottled mayonnaise in 1933. By 1933, though, with America at the depth of the Depression, Kraft needed something cheaper to sell for salads, which they found in Miracle Whip.
A man named “Charles Chapman” had invented an “emulsifying machine”. Kraft bought the rights to the machine from him. Mr Chapman had called the machine the “Miracle Whip”; Kraft named the product after the machine.
Kraft introduced the product at the 1933 Century of Progress Chicago World’s Fair, and began what was then one of the biggest-ever advertising campaigns for a food product (they even had Miracle Whip sponsoring a radio show.) Within 6 months, it was outselling bottled mayonnaise.
In 1933, small, medium and large-sized jars of Miracle Whip were priced 10 cents, 18 cents and 30 cents (according to ads in the Fitchburg Sentinel of Massachusetts in 1933.)
Miracle Whip was introduced to the UK market in 1967.
Literature & Lore
Miracle Whip Advertisem*nt
Some people say that Miracle Whip also makes a good hair conditioner (it’s difficult to know why you would use it for this; real hair conditioners are often cheaper.) Some people also use it as a facial exfoliator.
“About this time of year, you wives and mothers are sometimes puzzled by the way appetites fall off. Now, don’t waste time worrying about it; just try a change of diet. Introduce more of those healthful salads into your daily menus. And perk them up with Miracle Whip, the new type of salad dressing. From the very first mouthful, your family will delight in Miracle Whip’s utterly different flavour: not too tart, not too bland, but just right. Everybody enjoys the extra dash that Miracle Whip gives a salad. And men are especially enthusiastic about it. Why? Well, Miracle Whip is a skilful combination of two favourite flavours — old fashioned boiled salad dressings and true mayonnaise, blended to bring out the highlights of both; to create an entirely new and exciting flavour. Another reason — the Miracle Whip recipe calls for more of the costly ingredients that make the difference between fine and ordinary salad dressings. These choice ingredients are whipped to a new, velvety creaminess in the Kraft Miracle Whip beater. Try a jar of Miracle Whip tomorrow. It’s the family favourite in millions of homes. Miracle Whip is actually the largest selling brand of salad dressing in the world!” — Kraft Music Hall radio show advertisem*nt, NBC, 27 May 1937.
In July 2011, Miracle Whip played on the “you love it or hate it” reputation that the product has and announced a “Not for Every Relationship” contest. To enter, contestants had to post a 60-second video on YouTube saying how Miracle Whip had affected their relationship, for the better or worse. The winning entry would receive $25,000 US which they could use towards the cost of a wedding — or divorce.
FAQs
Mayonnaise is made of oil, eggs, and vinegar (or lemon juice). Miracle Whip has the same basic ingredients but with less oil, and the addition of water, sugar, and spices like mustard, paprika, and garlic. Even with these additions, Miracle Whip has almost half the calories of mayo and half the fat.
What is Miracle Whip made out of? ›
Miracle Whip is made from water, soybean oil, high-fructose corn syrup, vinegar, modified corn starch, eggs, salt, natural flavor, mustard flour, potassium sorbate, spice, and dried garlic. The original Miracle Whip is produced using less oil compared to traditional mayonnaise, thus has around half of the calories.
Is Miracle Whip good or bad for you? ›
Miracle Whip is a lower-fat, lower-calorie alternative to mayonnaise. However, it contains some refined ingredients, such as high-fructose corn syrup and soybean oil, which have been linked to several health issues. Try to find mayo that's made with healthy oils, such as olive or avocado oil, or make your own at home.
What's the difference between Hellman's and Miracle Whip? ›
The sugar used to make Miracle Whip accounts for why it tastes noticeably sweeter than regular mayonnaise. Some store-bought mayonnaise, such as Hellmann's, contains sugar in its ingredient list, but not enough to detect a sweet taste like Miracle Whip. Other brands like Duke's do not have any added sugar.
What are the red dots in Miracle Whip? ›
Occasionally, you may see small red flecks in your Miracle Whip. These flecks are paprika.
Does Miracle Whip have raw eggs? ›
Like mayo, Miracle Whip contains oil, an acid (vinegar), and eggs.
What was the original use of Miracle Whip? ›
Originally made by blending comparable ingredients for a classic mayo with boiled salad dressing (an emulsion of eggs, vinegar, and flavoring that's cooked until thick), Miracle Whip was hawked to those struggling during the Depression as a way to make vegetables, fruit, and salads more flavorful for less money.
What is a good substitute for Miracle Whip? ›
You are adding vinegar and sugar and paprika and garlic powder and mustard powder to that mayo. It's a complete makeover. This recipe makes a faux Miracle Whip that is even brighter than the real one.
Can you use Miracle Whip instead of butter for grilled cheese? ›
Place another slice of bread over the cheese slice making a sandwich. Spread the second amount of Miracle Whip over the bread, using it like butter. Turn the sandwich over, spreading it onto that slice. Spray a frying pan with cooking spray and grill the sandwiches, turning once, until brown.
What is the point of Miracle Whip? ›
Miracle Whip was developed in 1933 as a cheaper alternative to mayonnaise. It has the same basic ingredients—eggs, oil and vinegar—but it also contains water, sugar and spices. That dilutes the condiment, reducing the amount of oil to less than 65%.
Read the label before you decide
According to Duluth News Tribune, Miracle Whip has more added sugar. The sweeteners include sugar and high-fructose corn syrup. Overconsumption of high fructose corn syrup has been linked to some pretty serious health complications, such as fatty liver disease, according to Healthline.
Does Miracle Whip go bad if not refrigerated? ›
Products referred to as "salad dressings" like Miracle Whip, or other specialty versions like the Japanese Kewpie brand, all say to store in the fridge after opening. Always follow package directions when it comes to food storage.
Why can't Miracle Whip be called mayonnaise? ›
In order to be labeled “mayonnaise” the U.S. Food and Drug Administration (FDA) requires that a product have at least 65% vegetable oil in it by weight. Miracle Whip doesn't meet this qualification, so it is called a “dressing” by the FDA.
Is there a mayonnaise without soybean oil? ›
Wildly Organic's coconut-based mayonnaise is the right choice for those who don't want to give up on their favorite condiment but want to avoid soy and dairy.
Who manufactures the best food mayonnaise? ›
Hellmann's and Best Foods are American brand names that are used for the same line of mayonnaise, ketchup, mustard, sauce, salad dressing, condiments and other food products. They have been owned by the British multinational company Unilever since 2000.
Can Miracle Whip be substituted for mayonnaise? ›
Basically, you can use Miracle Whip dressing anywhere you use mayo — on sandwiches, in dips and for recipes. But because of its sweeter and tangier flavor, there are a few recipes in which it might not work as well. For example, if you're baking, you may want to stick with mayo because of its full-fat profile.
Can you use Miracle Whip instead of mayo in Suddenly salad? ›
Suddenly Pasta Salad
A: Hi Sharon, Yes, you can. Actually, some folks prefer Miracle whip for its sweet, spicy flavor and less oil content compared to mayo.
Does mayonnaise have eggs in it? ›
Mayonnaise is made by emulsifying eggs, oil, and some type of acid, usually vinegar or lemon juice.
How long will Miracle Whip last? ›
Mayonnaise Expiration Date
| Unopened | Pantry |
|---|
| Miracle Whip lasts for | 1 Week |
| Opened | Refrigerator |
| Mayonnaise lasts for | 1 Month |
| Miracle Whip lasts for | 1 Month |
2 more rowsApr 21, 2015
