The Hub and Spoke Model | Sheer Logistics (2024)

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What Is the Hub and Spoke Model?

The hub and spoke model is a transportation system that resembles a bicycle wheel. Goods are shipped to a central location (the hub) and distributed outwards to multiple destinations (the spokes). By using this model, companies can maximize the efficiency of their supply chain by consolidating shipments in one central location before sending them out to their final destination. This reduces the amount of time and resources needed for transportation.

A carrier hub is typically used for these operations, as it allows multiple carriers to access the same distribution point. This makes it easier for shippers to manage their shipments and quickly get goods from one place to another. The hub and spoke model can also be used in combination with other transportation techniques, such as direct deliveries or drop shipping.

Point-to-Point vs. Hub and Spoke

The point-to-point distribution model is a delivery system where shipments are delivered directly to the final destination without consolidation. This means that every shipment requires its own delivery and resources, resulting in significantly higher costs and longer delivery times. Additionally, this method doesn’t allow for easy tracking of shipments or for other transportation techniques to be used simultaneously.

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Applications in Different Modes of Transportation

The hub and spoke model is utilized across a variety of modes of transportation, including air, rail, over the road, and in the maritime industry. Here are some examples of transportation companies that utilize the hub and spoke model:

  • Air:
    • Commercial airlines such as Delta Air Lines, American Airlines and United Airlines. Commercial airlines utilize hubs, or major airports where flights are consolidated from origin points across their network and passengers and cargo are transferred to other flights heading toward their final destinations. In contrast, Southwest Airlines utilizes a point-to-point network.
    • Cargo airlines such as UPS and FedEx
  • Railroads, such as Union Pacific Railroad, CSX Transportation and BNSF Railway
  • Trucking and Logistics Providers:
    • Parcel companies such as FedEx Ground and UPS
    • Asset-based logistics providers (both truckload and LTL)
  • Maritime lines such as Maersk Line and Hapag-Lloyd use a hub and spoke system that is similar to the approach utilized by airlines. Major ports serve as hubs where ships from smaller ports converge, consolidate, sort and redistribute shipments.

Benefits of the Hub and Spoke Model

Using a hub and spoke distribution model has several advantages for your business, including:

Simplified Shipping Processes

One of the most significant advantages of the hub and spoke model is that it simplifies (and centralizes) your shipping processes. The shipping and logistics industry is full of complex moving parts, making it challenging for many companies to run their operations effectively. By providing a single point of consolidation for all of your shipments, the hub and spoke model streamlines many processes, such as planning, loading, unloading, and inventory management. This makes it easier to complete deliveries in a timely and cost-effective manner.

Optimized Route Planning And Delivery

The hub and spoke model is also an effective way to optimize route planning and delivery. Using a centralized hub, carriers can reduce their point-to-point routes, allowing them to sort and deliver orders in the most efficient manner.

A More Sustainable Supply Chain Operation

Similarly, by reducing the number of vehicles and routes required to deliver goods, your shipping and receiving processes use less fuel. This reduces your carbon emissions and allows you to operate more sustainably.

Lower Costs

Another key benefit of the hub and spoke model is that it provides numerous opportunities for cost savings. It primarily does this by reducing labor costs associated with shipping and delivery. By consolidating shipments in a centralized location, fewer workers are required to manage inventory and process shipments. This reduces the need for additional personnel and eliminates the overhead costs associated with managing multiple warehouses or distribution centers.

A hub and spoke network also reduces transportation costs by reducing the need for point-to-point delivery. Instead of shipping goods directly from one location to another, carriers can use hubs as the primary locations for processing and sorting orders. This allows carriers to reduce the number of trips needed to deliver shipments, resulting in fewer fuel costs, less time spent on the road, and, ultimately, improved delivery times.

The Hub and Spoke Model | Sheer Logistics (1)

Improved Efficiency And Overall Productivity

The hub and spoke model offers businesses improved efficiency and productivity. By consolidating all of their shipments at one location, companies can reduce the number of warehouses or distribution centers they need to manage by centralizing inventory management. This streamlines the order processing and shipping process, allowing businesses to process more orders in less time. Additionally, carriers can create multiple hubs throughout their network, allowing them to sort and route orders to their final destinations quickly.

The hub and spoke model also allows for greater flexibility when it comes to managing customer orders. Companies can easily adjust their delivery schedules based on customer demand and seasonality since the centralized hub allows easy access to a wide variety of inventory. This enables companies to respond quickly to changing customer needs while also saving money on unnecessary transportation costs.

Challenges and Limitations

While the LTL hub and spoke model has its advantages, there are also challenges and limitations that shippers should be aware of.

  • Increased transit times (as compared to direct route shipping methods) can result as shipments pass through multiple hubs. In addition, delays or congestion at hubs can further lengthen the overall transit times of your shipments.
  • Lost or damaged shipments loss is a risk inherent to the hub and spoke model. Because each shipment has multiple “touches,” the risk of damage or loss increases compared to direct shipping. Also, because the shipment essentially travels along multiple “legs” to its final destination, there is increased risk that shipment is misdirected or misrouted.
  • Lack of visibility to shipments is a common challenge with the hub and spoke approach. This is due to the multiple touchpoints for each shipment, delays in entering tracking information into the TMS, lack of integration between disparate systems, and other causes. This lack of visibility can be frustrating not only to the shipper but also to end-customers who may lack timely updates on the status of their shipment.
  • Single point of failure: Disruptions at a central hub due to operational failures, strikes, or natural disasters, can impact the entire network.

Using a TMS to Manage Your Hub and Spoke Model

Transportation management software (TMS) is an essential tool for businesses that use a hub and spoke distribution model. A TMS provides your company with the crucial data and insight you need to run your operations effectively. In fact, it has a similar structure to the hub and spoke model—data, such as estimated delivery times, weather forecasts, predicted customer demand, and more, are pulled from various sources and aggregated in one central dashboard.

By providing such increased visibility, your TMS allows you to adjust your hub and spoke model to maximize its effectiveness.

Leverage Technology in Your Supply Chain With Sheer Logistics

Whether you use a point-to-point or hub and spoke distribution model, your supply chain operations won’t function optimally without the proper visibility and data-driven insights. Contact us today to discuss how the right technology solution can overhaul your supply chain.

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The Hub and Spoke Model | Sheer Logistics (2024)

FAQs

What is the hub and spoke model in logistics? ›

As mentioned, the hub and spoke model provides a means of distribution that relies on a central location (the hub) and a number of spokes leading out from that hub. The main hub is where the goods are stocked, and the spokes represent the various distribution centres that deliver the goods to customers.

What is the hub and spoke theory? ›

As explained by Weber, a “hub-and-spoke conspiracy is a metaphor used to describe an antitrust cartel that includes a firm at one level of a supply chain — such as a buyer or supplier — who acts like the 'hub' of a wheel.

What is hub and spoke model of delivery? ›

The hub and spoke model is a logistical system whereby shipments are directed through a centralised "hub" before reaching their destination. The hub and spoke model is extremely popular within supply chain networks, with many having multiple hubs to increase efficiency.

What is the hub and spoke model strategy? ›

The hub-and-spoke model is a strategic framework that helps agencies scale by centralizing core services and extending complementary offerings. This approach streamlines operations, enhances service quality, and supports personalized marketing strategies.

What are the benefits of hub and spoke model in logistics? ›

Using a hub and spoke distribution model has several advantages for your business, including:
  • Simplified Shipping Processes.
  • Optimized Route Planning And Delivery.
  • A More Sustainable Supply Chain Operation.
  • Lower Costs.
  • Improved Efficiency And Overall Productivity.

What is the Fedex hub and spoke model? ›

Using this model, transports collect cargo from its point of origin (the tips of the spokes) and transport it back to a central processing facility (the hub). The shipment is then either warehoused or distributed directly from the heart of the network.

Why use a hub and spoke model? ›

The hub and spoke fulfillment model is a cost-efficient model. Taking the most efficient routes speeds up the delivery process but saves on fuel costs as well. This model also reduces the number of distribution centers, which leads to reduced inventory management cost.

What is the hub and spoke model problem? ›

The hub-and-spoke design problem is conventionally called hub location problem (HLP), which is concerned with locating hub facilities and allocating spoke nodes to hubs. There are generally two basic structures: single allocation (SA) and multiple allocation (MA).

What are the disadvantages of hub and spoke model? ›

However, the hub-and-spoke model also has some drawbacks, such as higher congestion, delays, and operating costs at the hubs, lower flexibility and responsiveness to demand changes, and higher passenger dissatisfaction due to longer travel times and more connections.

What is the hub and spoke model in HR? ›

The hub-and spoke model is a unique organization structure with its central hub and interconnected speakers. It has its own advantages and disadvantages. It offers streamlined communications, specialization and scalability. However, organizations should be aware of its potential downsides.

What is hub and spoke content model example? ›

A content hub is a central online resource. Websites like Wikipedia and Amazon are all examples of content hubs. A spoke strategy organizes content topics into separate, specific categories that link on the pillar page.

What is hub and spoke process flow? ›

In a point-to-point system, goods are shipped directly from one location to another, creating a web of individual routes. On the other hand, the hub and spoke model centralizes the distribution process by first sending goods to a main hub, which then redistributes them to various spokes or end destinations.

How do you implement hub and spoke model? ›

The hub and spoke model is a network design where the central device, or hub, is connected to multiple other devices, or spokes. To implement this design on Google Cloud, you create a Virtual Private Cloud (VPC) which is connected to your on-premises network via either Cloud Interconnect or VPN.

What is the alternative to hub and spoke model? ›

Southwest Airlines point-to-point model has been praised as an alternative to traditional hub-and-spoke operations.

What is a hub and spoke service model? ›

The key components of the hub and spoke model are: • Central Office (Hub) • Client service from the Central Office (Spoke) • Client Office (End User - recipient of the services) The Central Office and Client service from the Central Office are both defined as 'central' activities.

What is a hub and spoke content model? ›

In simple terms, the hub and spoke content model is about having a main topic page (the hub) and several detailed subtopic pages (the spokes) that all connect back to the main topic. It's an organized way to share information and make sure readers can easily find what they're looking for.

What is an example of a hub and spoke network? ›

Hub and Spoke Example: Air Traffic Control

Airline traffic control is a canonical example illustrating hub and spoke. Each airplane represents a node. The airport represents the network. The air traffic control tower represents the central hub.

What does hub and spoke refer to? ›

ˈhəb-ən(d)-ˈspōk. : being or relating to a system of routing air traffic in which a major airport serves as a central point for coordinating flights to and from other airports.

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